Voice. An Opinion.

Dean Bubley has an excellent article on RCS over at his Disruptive Analysis Blog. Well worth a read, in particular his set of questions at the end, which I think gets to the heart of whether RCS may succeed or not. I think to paraphrase him, you could say that while he views the initiative as somewhat admirable, he sees it really as “old school” thinking, designed to preserve SMS revenues by smudging together operator-specific IMS-only presence and messaging with SMS in the new RCS clients. Some very good points in there, and I’d love to see someone from the operator or vendor side take on his questions at the end – now if they could be answered cogently we’d be getting somewhere.

Maybe someone will!